Product Manager - Growth

Product Manager – Growth

TrueFan AI | Gurugram (On-site) | Full-time | 3–6 Years of Experience

About TrueFan AI

TrueFan AI is redefining how brands engage with audiences through AI-powered video generation. Our platform enables businesses to create hyper-personalized, ultra-realistic videos in multiple languages at scale.

We are building at the intersection of AI, content, and growth, helping businesses drive engagement and conversions through personalized video experiences.

About the Role

We are looking for a Product Manager with strong growth experience to build, optimize, and scale products that drive user acquisition, activation, engagement, retention, and revenue.

You will work closely with the founders, engineering, AI/ML, and growth teams to translate business objectives into technical product solutions. The ideal candidate combines strong technical understanding with data-driven product thinking and hands-on experience running growth experiments.

This is a high-ownership role where you will take initiatives from problem discovery and technical planning to launch, experimentation, and measurable business impact.

Key Responsibilities

1. Technical Product Strategy

• Define and execute the product roadmap aligned with growth and business objectives.

• Translate business requirements into technical specifications, PRDs, user stories, and acceptance criteria.

• Work with engineering and AI/ML teams to build scalable, reliable product solutions.

• Evaluate technical trade-offs, dependencies, and prioritization.

1. Growth & Experimentation

• Identify opportunities to improve user acquisition, onboarding, activation, conversion, retention, and monetization.

• Design, launch, and analyze A/B tests and product experiments.

• Optimize user journeys, conversion funnels, and product adoption.

• Drive product-led growth initiatives, including self-serve onboarding, engagement loops, and upgrade journeys.

1. Product Analytics & Metrics

• Track and improve key metrics such as activation, conversion, retention, engagement, churn, and revenue.

• Use SQL and analytics tools to investigate user behavior, identify bottlenecks, and validate hypotheses.

• Build dashboards and establish metrics to measure feature performance and business impact.

• Make data-backed prioritization decisions and communicate experiment outcomes.

1. Product Development & Execution

• Own the product lifecycle from discovery and ideation to development, launch, and iteration.

• Collaborate with engineering and design teams to deliver high-quality features efficiently.

• Ensure clear requirements, acceptance criteria, and timely releases.

• Balance growth opportunities with product quality, scalability, performance, and user experience.

1. Cross-functional Collaboration

• Partner with Sales, Marketing, and Customer Success to understand customer needs and growth opportunities.

• Work directly with founders on high-priority product and business initiatives.

• Convert customer feedback and market insights into actionable product improvements.

What We’re Looking For

• 3–6 years of experience in Product Management, with hands-on experience in growth-focused product development.

• Strong technical understanding of APIs, integrations, system workflows, and software development processes.

• Experience working closely with engineering teams on technical products, preferably B2B SaaS or AI-powered platforms.

• Hands-on experience with growth experiments, funnel optimization, A/B testing, and product analytics.

• Proficiency in SQL and familiarity with tools such as Mixpanel, Amplitude, or Google Analytics.

• Strong analytical, problem-solving, and prioritization skills.

• Ability to translate business problems into technical solutions and measurable outcomes.

• High ownership, execution speed, and comfort working in a fast-paced startup environment.

Good to Have

• Experience with AI/ML products, Generative AI, APIs, or developer-facing products.

• Experience in product-led growth (PLG), SaaS monetization, pricing, or conversion optimization.

• Familiarity with experimentation frameworks, event tracking, and analytics instrumentation.

Why Join TrueFan AI?

• Work at the intersection of AI, technology, and growth.

• Build products that directly influence customer adoption and revenue.

• Work closely with founders and engineering leadership.

• Own high-impact initiatives in a fast-growing AI business.

Pay: ₹1,500,000.00 - ₹2,800,000.00 per year

Benefits:

• Health insurance

Work Location: In person