Marketing & Content Associate
Location
Mumbai, India
Work type
Onsite
Employment
Internship
Experience
0-1 years
Compensation
₹18K - ₹25K per month
Posted
2h ago
Summary and responsibilities
Role overview
Summary
The Marketing & Content Associate will be responsible for shaping Aranqa's presence across Instagram and performance marketing by creating engaging and culturally relevant content. This hands-on role involves ideating, shooting, and editing founder-led content, and collaborating with agency partners to drive engagement and conversion.
We're looking for someone who understands content, culture, and consumer behaviour deeply someone who instinctively knows what feels relevant on the internet and what actually drives engagement and conversion. Your biggest responsibility will be helping shape how Aranqa shows up across Instagram and performance marketing creatives. You'll work closely with our social media agency, founder, and performance marketing team to ensure a regular flow of content that feels premium, culturally relevant, and commercially effective.
This is a hands-on role. You should be comfortable ideating, shooting founder-led content quickly on the phone, turning around basic edits independently, identifying content opportunities, and understanding why certain formats work better than others.
Selected intern's day-to-day responsibilities include:
Shoot and edit creatives for website and performance marketing campaigns
Work closely with our social media agency and performance marketing team to shape Aranqa's content direction and create content that converts
Shoot founder-led and behind-the-scenes content for Instagram and ads
Create quick turnaround edits for reels and static creatives using tools like CapCut, Canva and AI-assisted workflows
Coordinate with agency partners for larger campaign shoots, polished edits and launch execution
Identify content formats, hooks and storytelling approaches that drive engagement and conversion
Stay closely plugged into creator, fashion and internet culture trends relevant to our audience
Support festive launches, campaigns, creator collaborations and offline activations
Organise content references, campaign trackers, and creator deliverables
Other requirements
You have a strong pulse on internet culture, creators, and content behaviour
You understand the difference between aesthetic content and content that actually converts
You enjoy both thinking creatively and executing quickly
You’re comfortable shooting content on a phone and figuring things out in real time
You naturally notice hooks, trends, pacing, and storytelling formats across Instagram
You’re curious about how AI tools can improve content ideation, editing, and workflows
You’ve worked at a small D2C brand, creator agency, or fashion/lifestyle business where you’ve already worn multiple hats
If you’re a content creator yourself, even on a small scale, that’s a strong plus
Background in fashion communication, creator marketing, or content is preferred
Updated 2h ago
Candidate fit
Skills and qualifications
Additional skills
Experience
0-1 years
How this role is positioned
Role classification
Job domains
Industries
Employment
Internship
Contract duration
Permanent
Hiring type
Direct
Global hiring
Location specific
Offer details
Compensation and benefits
Compensation
₹18K - ₹25K per month
Location, schedule, and role shape
Work setup
Work conditions
Bandwidth profile
Context on the employer
Company snapshot
Company
Aranqa
Team size
Growing team
Location
Mumbai, India
Aranqa is a young, premium ethnic occasion-wear D2C jewelry brand built for the digital age. In response to soaring gold prices and the fast fashion boom, we craft exquisitely gold-plated, semi-precious jewelry that beautifully mimics the look and feel of real gold, bringing luxury within reach for the modern Indian woman. Each piece is designed with meticulous attention to detail, ensuring elegance, quality, and timeless appeal. The name Aranqa itself means "shines like gold," perfectly reflecting our mission to offer products that embody the brilliance, sophistication, and spirit of contemporary Indian luxury.
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Marketing & Content Associate
Mumbai, India • Internship