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Regional hiringpublishedExternal employer
VValarr.io
Valarr.ioE-commerce

Creative Copywriter - D2C

Location

Bengaluru, Karnataka, India

Work type

Onsite

Employment

Full Time

Experience

3-5 years

Compensation

Compensation not disclosed

Posted

1w ago

Summary and responsibilities

Role overview

Summary

We are seeking a creative and performance-focused Ad Script Writer to develop high-converting scripts for various digital platforms and campaigns targeting D2C brands. The role involves understanding short-form storytelling, consumer psychology, and viral content to create engaging narratives and strong calls to action.

We’re looking for a creative, trend-aware, and performance-focused Ad Script Writer who can create high-converting scripts for Reels, Meta ads, UGC content, and digital campaigns for D2C brands.

The ideal candidate should understand short-form storytelling, consumer psychology, viral content formats, and what makes people stop scrolling. You should be able to write strong hooks, engaging narratives, and sharp CTAs that drive attention, retention, and conversions.

This role requires someone who can think fast, generate fresh concepts consistently, adapt to trends quickly, and collaborate closely with creative and performance marketing teams.

We are not looking for generic AI-generated writing. We need someone who can use AI smartly to enhance ideas, create multiple variations, and produce simple yet impactful scripts that feel natural and engaging.

Key Responsibilities

  • Write high-performing scripts for:

    • Instagram Reels

    • Meta Ads (Facebook & Instagram)

    • UGC-style videos

    • Product ads

    • Founder-led content

    • Brand storytelling campaigns

    • Performance marketing creatives

  • Create:

    • Scroll-stopping hooks

    • High-retention storytelling

    • Conversion-focused CTAs

    • Multiple creative variations for A/B testing

    • Relatable and trend-driven concepts

  • Research and stay updated on:

    • Viral trends

    • Winning ad creatives

    • Competitor campaigns

    • Consumer behavior

    • Social media content trends

  • Collaborate with:

    • Performance marketers

    • Video editors

    • Designers

    • Founders

    • Influencers & UGC creators

  • Use AI tools effectively for:

    • Creative ideation

    • Script enhancement

    • Faster iterations

    • Hook generation

    • Concept testing

  • Analyze and improve content based on:

    • Hook rate

    • Watch time

    • CTR

    • Engagement

    • Conversion performance

Updated 1w ago

Candidate fit

Skills and qualifications

Additional skills

Ad Script Writing • 1+ yrs
Short-form Storytelling • 1+ yrs
Consumer Psychology • 1+ yrs
Performance Marketing • 1+ yrs
A/B Testing • 1+ yrs
AI Tools • 1+ yrs
Content Analysis • 1+ yrs
User-Generated Content • 1+ yrs

Experience

3-5 years

How this role is positioned

Role classification

Job domains

Media & Journalism

Industries

Media & Entertainment

Employment

Full Time

Contract duration

Permanent

Hiring type

Direct

Global hiring

Location specific

Offer details

Compensation and benefits

Compensation

Compensation not disclosed

VisibilityShared on listing
CurrencyUSD
PeriodYearly

Location, schedule, and role shape

Work setup

Work conditions

Primary locationBengaluru, Karnataka, India
Work typeOnsite
Global hiringNo

Bandwidth profile

peopleMedium7/10
physicalLow2/10
cognitiveHigh8/10
executionMedium7/10
creativityHigh9/10
uncertaintyMedium6/10
communicationHigh8/10

Context on the employer

Company snapshot

Company

Valarr.io

Team size

Growing team

Location

Bengaluru, Karnataka, India

Creative Copywriter - D2C

Bengaluru, Karnataka, IndiaFull Time